About

My name is Chen Serfaty, I’m a UX-UI Designer, Visual Artist and a Graphic Designer
I Graduated Cum Laude from Bezalel Academy of Arts and Design ( BFA and MFA) and was awarded various scholarships and prizes.
I design digital products for clients and translate business goals into persuasive and compelling visual. I believe that consistent visual language for a brand is a milestone for it’s success and I saw how empowering effect it could have. It’s not just about designing a logo,website, app, landing page or brochure that conveys the company’s brand identity, It’s about bringing myself as a human and as a designer inside the process and to truly listen to my clients and the users.
I’m always in pursuit after new challenges and innovations bringing big dreams into reality. looking forward meeting my next adventure.